SMS Promotions

X-on specialise in the technologies for all phone/mobile based promotional marketing projects. We provide interactive phone services for voice and text (SMS) competitions, and we have the knowledge you need to make your SMS marketing campaign a success.

Reputation and Reliability

As market leaders, we have extensive experience of working with clients directly and with agencies (above and below-the-line) on all kinds of phone and text based self-liquidating promotions including instant call or text-2-win on-pack competitions. X-on has been operating for 7 years in SMS and IVR, we have an unrivalled client list and we use only premium routes for our phone lines and SMS routes.

X-on have an unrivalled reputation for reliability and successful regulatory compliance and ensure all aspects of a campaign are professionally executed.

Fixed Fee SMS and IVR Promotions Australia

In addition to setting up all the technical aspects of promotional campaigns, we can handle all the legal and compliance requirements, ensuring the campaign runs smoothly and meets Australian state legal requirements. Licence applications vary for each state and include such requirements as publishing the winners in local publications.

X-on offer a fully inclusive fixed fee promotion for busy marketing and promotions departments who want to run a competition but don't want to be tied up with the details of doing so. We can do all or some of the work - give us a call and talk to us about what you want to do.

Our on-pack promotions are run under the Axontek banner. For more details visit the Axontek web site or call us on 1300 110 330.

Fixed Fee Promotion

In order to run a competition we need you to:

	Agree on the prizes and marketing space (on pack/magazines/TV/radio/internet/newspapers/POS etc.)
	Decide a start and end date for the promotion
	Fix a budget
	Choose in which States the promotion will run (or all)
	Design your artwork (we can do this for you)

Axontek's Role

	Manage the budget to cover all costs and ensure you get the best value for the money with your marketing spend
	Apply for all licences and permits (Australia)
	Set up SMS, IVR numbers and the competition mechanic on either shared or dedicated numbers
	Set up secure online reporting area
	Carry out all prize draws as per regulations and with scrutineers present where applicable
	Notify the winners
	Organize prize distribution
	Return competitive competition revenues
	Source prizes
	Provide risk management insurance quote
	Provide a customer care helpline and email address
	Assist with the terms and conditions for marketing material

Click here for flow charts describing the interaction between SMS, MMS and WAP Push promotion entrants and X-on technology.

Brand Awareness

In the last 24 months we have run promotions across a number of countries and with a large range of brands. A few examples are:

	Kerry Gold Butter			Vimto			Diet Coke
	Flora			Hardy Wine			Morrisons
	Brecon Carreg			Swan Vistas			Sainsburys
	Sure			Frosty Jacks			Smirnoff Ice
	Magnum Ice Creams			Ocean Spray			KP Nuts
	Ribena			Morgans Spiced

X-on SMS Track Record

	X-on are one of the UK's most successful SMS providers enjoying an unrivalled reputation in the industry for regulatory compliance, coupled with our competitive pricing, technical expertise and extensive text-to-win experience. Additionally X-on are gaining an excellent reputation in Australia for successful and compliant SMS promotions.
	We work with a number of agencies, such as Mando, Fotorama, Ainsworth & Parkinson, Umbrella and Ark, having developed an excellent relationship with them over a number of years.
	Usually we run between 4 to 10 promotions concurrently, with no limitations on our capacity.
	We provide a standard bronze level SLA providing direct access to the support department via phone and email during office hours, with the ability to upgrade to a silver or gold level for any promotion.
	All our agencies have access to online reporting and downloadable reports, providing statistics on each promotion such as inbound traffic, with entries displayed on an hourly basis if desired and allowing assessment of peak times during the promotion.
	We have never been subject to any adjudications or penalties from PhonepayPlus and operate strictly within their regulations, resulting in X-on being one of very few SMS providers with a 100% clean operating history.
	We offer a huge range of promotion configurations on a number of shared short codes covering a range of tariffs and all with excellent payout rates.
	With a throughput of over 4 million SMS messages per month we can also offer fantastic deals on bulk SMS costs.